October 11, 2012

Jennifer Lawrence for Miss Dior // Endorsement

Raf Simons has selected 22-year-old actress Jennifer Lawrence as the next face of Dior's iconic Miss Dior handbag, making her the youngest ambassador the brand has ever signed. Her campaign for the bag will appear in March 2013.

"Like everyone else, I first discovered Jennifer Lawrence in the roles she played in action movies," Simons said. "Her youth and her classic beauty, but also her force of character and the complexity she's capable of embodying at such a young age, are, for me, both unique and very moving."

Lawrence, who sat front row at Simons's debut show for Dior in July, and recently appeared on the cover of British Vogue, acknowledged that "it's impossible to be in the industry without getting even the slightest introduction to fashion." She added, "It's such a dream to represent an iconic brand that is synonymous with high fashion."

She's not the only actress who's taken on the role of Miss Dior. Marion Cotillard has been its face since 2008 and will continue working with the brand. Mila Kunis starred in a print and video campaign for the bag this year.

Article taken untouched via Fashionologie. Photo via MagXone.

Lawrence wearing Dior Haute Couture (by Raf Simons) @the "Silver Linings Playbook" premiere during the 2012 Toronto International Film Festival at Roy Thomson Hall on September 8, 2012 in Toronto, Canada.

photo via Zimbio


Elle Johns said... #

Wow she looks gorgeous in this campaign!!!

Elle xoxo

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Vanda said... #

She is GORGEOUS indeed!!! Dior is making a turn in the campaigns and focus in younger women(new market).Loved it. By the way I am doing a giveaway in my blog, a Fashion book from the authors of WhoWhatWear!!!Come and have a look!


amazing blog! I’ll follow you!
I have a fashion blog too, I hope u'll be one of my followers:-)

samecookiesdifferent said... #

wow soo pretty
xx the cookies
visit <3
share the feeling!

Clara Turbay said... #

it´s perfect this blog.

The Chic Sheet said... #

She is gorgeous and from my hometown!


Fabiola Tinelli said... #

She is amazing in that dress! Lovely blog dear, would you like to follow each other? Check out my blog and let me know! ;


Margaret Cruzemark said... #

Absolutely stunning!!! Well done!!!
Best Regards
Miss Margaret Cruzemark

Helena - A Diary of Lovely said... #

I love her, she is incredibly gorgeous and very natural.

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